Brand Guidelines

Brand Guidelines

✓ Verified

Applies Anthropic's official brand colors and typography to any sort of artifact that may benefit from having Anthropic's look-and-feel. Use it when brand colors or style guidelines, visual formatting, or company design standards apply.

Claude / Claude Codetested
Document CreationDesignerMarketer

What it does

Claude doesn't know Anthropic's exact brand specifications — the precise hex values, the correct font weights for different contexts, or the rules about when to use the full wordmark versus the icon. This skill loads Anthropic's official brand colours, typography, and visual formatting rules, so any artifact Claude generates for Anthropic-related purposes — presentations, communications, product mockups — uses the correct specifications rather than approximations.

Use case

Creating artifacts, communications, or designs that need to match Anthropic's visual identity. Also useful as a reference template for building similar brand guideline skills for other organisations. Made by Anthropic.

The Prompt

Copy and use immediately
"Create a product announcement slide using Anthropic's brand guidelines."
"Build a presentation template that follows Anthropic's visual identity."
"Generate a one-pager about this feature in Anthropic brand style."
"Does this design use the correct Anthropic colours and typography?"
"Create an email template that matches Anthropic's communication style."

How to use

  1. 1

    Ask Claude to create any Anthropic-branded material. It applies the correct specifications automatically.

  2. 2

    For other organisations: use this skill as a template to build your own brand guideline skill.

Input / Output

Input

A description of the branded material you need — type, content, and purpose.

Output

Artifacts using correct Anthropic brand specifications: accurate hex values, correct font usage, and layout that follows the brand guidelines rather than approximating them.

Install via CLI

npx skillsadd anthropics/skills/brand-guidelines
Added 15 Mar 2026Submitted by anthropics👁 50📋 2

Details

Platforms
Claude / Claude Code
Category
Document Creation
License
apache-2.0
Author
Anthropic

Stats

📋 Copies2
👁 Views50
👍 Upvotes0

Install with skills.sh

npx skillsadd anthropics/skills/brand-guidelines

Requires skills.sh CLI

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